Gong Vibes
What Makes a Good Logo?
- A logo must be able to describe the company that it represents.
- A logo must be able to work in black and white.
- A logo must be able to scale down and still be legible.
- A logo must project a positive image.
- A logo must be memorable.
10 Tips to Remember
- Focus on specific marketing objectives.
- Do the research. It is a vital part of your marketing plan.
- Consider business demographic elements: industry, size, and location.
- Don’t try to be everything to everybody.
- Pinpoint your customer’s individual needs.
- Establish what is unique about your company.
- Know who buys your products, and why.
- Analyze and plan first. Execute and track next. Your marketing strategies will be successful.
- Frequency and Repetition